EDGARS DO DENIM CAMPAIGN

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Art Director: Nivedhna Manidutt

Writer: Balekane Mokoditoa
Creative Director: Celina Anderson

Executive Creative Director: Gareth Lessing
Director: Steve Tanchel

Photographer: Steve Tanchel

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This campaign was a playful and light hearted campaign that was all about making denim top
of mind for the consumer with Edgars’ added value denim deals.